Director Product Marketing Full Time

Beamery Recruiting
ABOUT BEAMERY

Beamery is a leading transformational platform in the HR technology industry enabling enterprise companies to accelerate their recruiting processes, unlock successful internal mobility opportunities, enable smarter upskilling initiatives, and facilitate agile workforce planning. We have helped our clients hire over a million people so far.

Our product is largely used by Fortune 2000 organizations globally, leveraging cutting-edge AI technology that has earned us prestigious awards & financial backing from world renowned organizations such as Microsoft, Accenture & Workday.

We are thrilled to to have hit Unicorn status, even in the face of a challenging economy. And we are proud to contribute in a meaningful way and make a positive social impact through pursuing our mission of creating equal access to work for all.

Some of the innovative things Beamery is working on this year include:

Transforming experiences throughout the talent lifecycle with the power of AI and LLMs by using learning models and Beamery’s unique understanding of talent data

Focusing on ‘Beamery Grow,’ our internal mobility tool which uses AI to help empower our customers to foster employee development, supports retention, encourages knowledge transfer, and reduces hiring costs.

But it’s not all about creating high-quality products, we also very much value the company culture we have worked hard to create; built on trust, empathy & honesty ensuring our workforce is able to bring their full selves to work.

The Director, Product Marketing will join a best-in-class Product Marketing team as a strategic leader, drive go-to-market strategy across our platform, position Beamery effectively in the market, serve as a key spokesperson externally with customers, analysts and at industry events, and arm our sales team with the materials they need to win deals.

Passionate about aligning product capabilities with customer business needs, this role will drive go-to-market efforts across the Beamery platform and develop messaging, collateral, and content that can be leveraged by sales, marketing and CXO.

The ideal candidate will have proven experience in delivering measurable results, managing complex, multi-channel GTM programs, and building strong cross-functional relationships internally and driving results with customers – both at the practitioner and executive levels.

What you will be doing at Beamery

Competitive Intelligence-be an expert on our competition and how they are positioned. Deliver a program to keep competitor intelligence up-to-date, informing strategic positioning for our key verticals and territories. Develop competitive benchmarks and content to effectively differentiate us in the market.

Messaging- analyze and understand customer needs to create differentiated positioning, value-based messaging and sales tools.

Positioning- Develop clear, compelling product positioning and value propositions based on pain points and business objectives that resonate with customers and prospects

Sales alignment-Understand and support our sales channels; train them on the problems we solve for our buyers and users; develop internal tools and external collateral and teach them how and when to use it. Own the Win/Loss program.

Own go-to-market strategies for new products and drive the creation of collateral, website updates, blog posts, launch videos, and other assets that support product launches and ongoing marketing efforts.

GTM execution-Gather information from customers, sales team, customer success, and industry experts to shape product development and drive go-to-market execution

Sales enablement Perform sales training to ensure field effectiveness in positioning and selling Beamery products

Craft compelling marketing collateral across all channels in support of our key verticals and ABM strategy, acting as the primary thought leader for the products you support externally, including online and offline speaking engagements and written works.

Support PR and analyst relations with industry expertise, market direction insight and key product messaging.

Support Partner marketing and enablement with product and industry expertise to gain insights into our buyers’ behaviors and key buying criteria to support expansion efforts.

Performance Metrics:

Develop and execute comprehensive GTM plans for Beamery’s strategic product capabilities

Drive an improvement in product feature adoption through refined positioning and updated messaging

Influence product development by effectively communicating market insights and customer feedback to the EPD leadership and team

Evangelize Beamery’s platform at industry events and with “thought leadership” content resulting in increased brand awareness

Support the product marketing team to consistently meet or exceed KPIs.

What we’re looking f or

Extensive product marketing experience with proven experience in B2B SaaS marketing (HCM experience is a plus)

Proven experience in delivering measurable results, managing complex, platform, multi-product GTM programs

Solid Product Marketing experience having worked at a senior level in enterprise software product marketing teams

Experience communicating to a global market

Innovative thinker capable of operating both in a strategic capacity and a hands-on/execution capacity.

Broad analytical skills to source relevant information that informs and validates product positioning and messaging

Proven storytelling skills with the ability to enable others to deliver memorable product and category creation narratives

Superior communication, presentation and interpersonal skills

Ability to collaborate effectively across teams; comprehensive project management skills with the ability to manage competing deliverables and timelines for self and extended team

We are paying a base salary of upto £175,000, which includes bonus based on experience plus equity.

BENEFITS INCLUDE (UK)

Unlimited Holidays (26 days minimum) + Bank/Federal Holidays

First Friday of every month off

Company closure between Christmas and the New Year

2️ After 2 years take a 1-month sabbatical (with full pay)

4️ After 4 years take a 2-month sabbatical (with full pay)

Beamery Explore: Work from another country for up to 25 days each year

Monthly focused Personal Development Day

6 months of full pay for primary caregivers (parental, surrogacy & adoption)

6 weeks of full pay for secondary caregivers (parental, surrogacy & adoption)

Private health insurance for you and your family

Time off for prenatal appointments

Weekly lunches in the office

Pet-friendly offices

Stock options

Learn about all our benefits here

BENEFITS INCLUDE (US)

Unlimited Holidays (26 days minimum) + Bank/Federal Holidays

First Friday of every month off

Company closure between Christmas and the New Year

2️ After 2 years take a 1-month sabbatical (with full pay)

4️ After 4 years take a 2-month sabbatical (with full pay)

Beamery Explore: Work from another country for up to 25 days each year

Monthly focused Personal Development Day

6 months of full pay for primary caregivers (parental, surrogacy & adoption)

6 weeks of full pay for secondary caregivers (parental, surrogacy & adoption)

Time off for prenatal appointments

401 (k) package

100% paid medical, dental and vision care option

Stock options

Learn about all our benefits here

Beamery is an Equal Opportunity Employer. We do not discriminate based on ethnicity, religion, colour, sex, gender identity, sexual orientation, age or mental disability. Not only do we not discriminate, but we celebrate differences. Please let your recruiter know if you need us to make reasonable adjustments and adaptations to our recruitment process.

Beamery is for Everybody. Diversity and open expression are fundamental to us. We acknowledge the challenges in our industry, and strive to develop an inclusive culture where everybody can contribute. We are dedicated to creating an inclusive environment for everyone, regardless of ethnicity, religion, color, sexual orientation, gender identity, race, national origin, age, disability status or care-giver status. If for whatever reason you need us to make reasonable adjustments and adaptations to our recruitment process please let your recruiter know.

Visit our Diversity, Equality and Inclusion page to learn more about progress and commitments.