Commercial Analyst Full Time NEW

Bristol, Somerset
Reed

We are supporting our client in North Europe in hiring a Commercial Business Analyst to join their commercial team. This role is central to driving commercial performance through forecasting, sales reporting, customer analysis, and insight generation. The ideal candidate is commercially minded, data-driven, and confident operating in a fast-paced, customer-focused environment.

Key Responsibilities

Commercial Forecasting & Performance

• Prepare and manage bi-weekly and monthly commercial forecasts, consolidating sales inputs from multiple commercial teams.
• Produce daily commercial performance reports, tracking orders, revenue, and key metrics.
• Identify trends, risks, and opportunities across products, customers, and regions.

Sales Reporting & Customer Insight

• Create and maintain weekly and monthly commercial reports to support strategic decision-making.
• Deliver ad hoc commercial analysis to support pricing, revenue optimisation, customer performance and promotional planning.
• Generate monthly customer reports for major retail and wholesale partners.

Customer Segmentation & Data Accuracy

• Act as the lead contact for customer segmentation, ensuring commercial data is up to date and reliable.
• Monitor data accuracy across systems (SAP, Business Objects) and flag discrepancies to maintain high-quality commercial reporting.

Commercial Business Partnering

• Work closely with sales, category, and commercial managers to provide insight and challenge assumptions.
• Support commercial initiatives, revenue-driving projects, promotional performance reviews, and customer growth strategies.
• Prepare presentations and commercial packs for internal stakeholders and management meetings.

Continuous Improvement

• Take ownership of improving commercial reporting processes, templates, dashboards, and forecasting accuracy.
• Ensure all commercial reporting deadlines are consistently met.

Skills & Experience

• Minimum 3 years’ experience in a commercial business analyst, commercial finance, sales analyst, or similar commercial role.
• Strong commercial acumen with the ability to interpret sales data and identify growth opportunities.
• Advanced Excel skills with experience in modelling, forecasting, and sales performance dashboards.
• Experience with SAP and Business Objects is highly advantageous.
• Strong communication skills and confidence working with commercial teams and senior stakeholders.
• Highly proactive, organised, and able to manage multiple commercial priorities in a fast-paced setting.

What Makes You Successful

• Commercial Insight: You understand customers, products, sales cycles, and commercial drivers.
• Accuracy & Attention to Detail: You produce reliable forecasts and performance insights.
• Collaboration: You enjoy partnering with sales teams and supporting commercial growth.
• Drive: You thrive in a dynamic commercial environment and always look for ways to add value.