SEO Content Executive Full Time NEW

Farsley, Yorkshire
Insignis

Product Content Executive (SEO)

Department: Marketing

Reporting to: Digital Manager

Location: Pudsey, Leeds

Job Type: Full Time, Permanent

Office/Hybrid: Office based

Hours: Monday to Thursday, 8:45 – 17:00, Fridays, 8:45 – 16:30

Role Profile

The Product Content Executive will be responsible for accurately creating, managing, and optimising product listings on the company’s e-commerce website. This role focuses on product data creation, SEO-friendly product naming and descriptions, and the correct application of product imagery within Magento 2 (Adobe Commerce) to ensure a high-quality customer experience and strong organic search performance.

Key Responsibilities

Product Setup & Data Management

• Create and publish new products within Magento 2 (Adobe Commerce) in line with internal data standards
• Accurately input product information including product names, SKUs, attributes, categories, pricing, and technical data
• Ensure consistency and accuracy across all product listings

Product Naming & SEO

• Create clear, structured, and SEO-optimised product titles and descriptions
• Apply keyword research to improve organic search visibility
• Optimise metadata including meta titles, meta descriptions, URLs, and on-page content
• Follow SEO best practices for category and product page optimisation

Image Management

• Upload, manage, and assign product images within Magento 2
• Ensure images are correctly named, sized, formatted, and optimised for web performance
• Apply images to the correct products, variants, and attributes (e.g. colour or size where applicable)
• Maintain image consistency and quality across the website

Quality Control & Continuous Improvement

• Review product listings for accuracy, usability, and SEO performance
• Identify and correct content errors or data inconsistencies
• Work with internal teams to improve product data quality and completeness
• Support ongoing improvements to product templates and content standards

Collaboration

• Work closely with Marketing, Product, and technical teams to gather product information
• Coordinate product launches and updates with wider e-commerce activities
• Follow internal processes and contribute to improving workflows

Person Specification

• Demonstrable SEO/E-Commerce marketing experience
• Knowledge and experience of Magento 2 (Adobe Commerce)
• Strong understanding of e-commerce product data structures
• Experience writing SEO-friendly product titles and descriptions
• Experience using image editing tools (e.g. Photoshop, Canva or similar)
• Familiarity with Google Analytics, Search Console, or SEO tools